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Targeted to trendy, urban, educated men aged 22 to 35, the
collection includes ophthalmic metal and plastic styles in a
variety of sizes and colors. The metals feature double-injected
rubber and acetate flex temples for performance and style.
"The JOE collection is a new generation of eyewear for a new
generation of men. The line targets a fashion-conscious consumer
with designs that take him from the office to happy hour, says
Melissa Blais, Altair creative design manager.
These high-energy, young professionals want to make a statement
with their personal style but need to manage their expenses. JOE
Eyewear answers this demand with performance, comfort and style
at a great value"
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West Valley Optometry's Eye Doctors and Staff Provide
Quality Eye Care and Personalized Service You Can Trust